Beta · Q1 2027

Firststone Reports

Stop exporting four spreadsheets to answer 'how did we do last month?' Firststone Reports pulls from every module — DMS, CRM, Finance, Sites — and gives you the answer in one click.

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FIRSTSTONE / REPORTS

Beta — Q1 2027

Beta opens Q1 2027

First customers Founding GM partners

Integrates with All Firststone modules · GA4 · GBP

What Reports does.

Reports isn't a separate analytics product. It's a live read of your entire dealership in real time.

Pre-built dealer KPIs

PVR, gross by rep, F&I per copy, days to turn, CSI proxy, lead-to-close rate, source ROI, parts margin — the metrics that actually matter to dealers, ready out of the box.

Per-rep + per-rooftop scorecards

Every rep sees their numbers. Every manager sees their team. Every owner sees every rooftop. Real-time, no end-of-month surprises.

Custom report builder

Drag-and-drop fields from any module. Filter, group, pivot, schedule. Save as a dashboard or email-it-Monday-morning.

Scheduled email digests

Weekly owner snapshot. Daily manager dispatch. Monthly board pack. Hits inboxes automatically with the latest data.

Drill-down everywhere

Click any number → see the underlying records. Click a chart bar → see the deals. No more guessing where a number came from.

AI-powered insights

AI flags outliers, ranks anomalies, and explains why your June PVR dropped before you have to ask. Daily digest with the three things you should pay attention to.

One platform. Every module talks.

Reports is the truth layer above every module — it doesn't have its own data, it reads from DMS, CRM, Finance, Pay, and Sites in real time. One source of truth, one place to look.

See all modules

DMS CRM Sites Finance Pay Reports AI

Know what's working. Fix what isn't.

Stop running your dealership on month-old numbers.